“Is it in you to give?” On a recent trip to visit family in BC, I discovered a craft brewery brand that caught my eye: Yellow Dog Brewing Company. As their...
Author - Mark Kamachi
Hurry! Hurry! Hurry! This month we look at the gift-giving season and how creativity in your brand advertising can build your brand awareness. Christmas is...
The three second ad? Welcome to another of my teachings on creative marketing. This month I want to focus on getting the attention of folks behind the wheel...
Should you advertise year-round? What a wonderful summer we’ve had. Warm sunny days, very little smoke in the air and fewer budworms to contend with. All in...
Advertising & graphic design Welcome to August. Summer is coming to an end and soon we’ll be slapping on those winter tires. Yikes! It’s also that time...
The simple ingredients of an ad Welcome to July. Have you ever come across an ad during your daily routine that piques your curiosity? Maybe it was a...
SEO. FYI. As I promised in my last article, I said I would get back with results of an ad campaign we produced, currently running for a retail client of ours...
Knock knock. Welcome to May and another article on branding. As mentioned in last month, I spoke of those “too-good-to-be-true” opportunities offered by local...
Advertising Mediums Welcome to Spring. With the warm weather comes the sound of businesses opening their wallets to spend dollarsto get their target audience...
Your Target Audience Hello again. Last month we talked about “Branding Your Business”. This month, let’s chat about determining your ideal target audience. Or...
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