Ideas come from people. Welcome to 2024. And welcome to another year of learnings form yours truly, a creative professional, who after 35+ years in the ad...
Author - Mark Kamachi
Does your brand need a polish? From a bright yellow Jeep (destroyed in a head-on with a bull elk), to a shiny red one, I was forced to readjust part of my...
Is your personal brand working? Last month I talked about personal brands based on a ChatGPT search result asking, “Who is Mark Kamachi?” I want to revisit...
Are you the “face” of your business? In last month’s article, I asked ChatGPT “Who is Mark Kamachi?” Its response, although very flattering, was not 100%...
“Who is Mark Kamachi” Recently, I posed this question to the free version of ChatGPT (it stands for Chat Generative Pre-trained Transformer), launched in late...
Local Rags to Riches? Last month a reader reached out with a question. Finally, proof that someone reads these articles. Woohoo. So where was I? Oh yes. A...
Last month I focused on the importance of getting to know potential customers by literally being “yourself ”. In flesh and blood. Using face-to-face...
Let’s have a coffee This month I’m stepping away from social media and getting physically social. What do I mean? I mean to get out and meet people the old...
Intro to social media platforms Last month I touched on whether you should use social media in your marketing mix. Without it, it’s like golfing with just a...
Should I use social media? Last month, I posed the question of whether or not you should be using social media. That’s a no-brainer. The answer is “f—k ya”...








